I tried HoneyMilk at the Buffalo Springs 70.3 expo and got a chance to talk with a couple of the HoneyMilk crew out on the course while we were watching the PROs heading in on the bike. I love that the product is local to New Mexico and Texas and it helps that it tastes great as well. After talking with the guys I also really enjoyed the mindset of the company and what it stands for.
I think Team Honeymilk is a great way to get the product out in the marketplace. I am currently the Vice President of the SMU Triathlon Club and a Coach for a local triathlon team (fit2train). I feel that getting local athletes to use the product and spreading the word through clubs and teams helps build a great consumer base, and I belive that Team Honeymilk can help the product stand out especially as it moves onto local store shelves.